
Software Steve Online Computer Game
Overview
This campaign was created for Simcia Security during a live brief assignment. The objectives were to give partner organizations a way to educate workers about cybersecurity and motivate them to defend business integrity and data. I worked with a partner throughout this project on the material and ideas, both of which we would touch base on over meetings and messages.
Process
My partner and I wanted this campaign to adult and office remote workers or groups with a colorful, stylistic approach. To meet these objectives, we worked on material centered around safe internet habits for remote workers by using superheroes and villains. We not only researched and took notes on safe internet habits, but provided lore and an overarching story for our characters (Software Steve and Malware). This research phase helped craft the content for our campaign, which saw us split the material and make everything from water bottle designs to an interactive computer game concept. We both wanted our campaign to be comprehensive and filled with ideas so the client could see what direction we were trying to go in. Later on, my partner and I revised materials with client feedback to create a unique and successful campaign that met their objectives.

Project Notes

Project Notes

Scenario Notes

Malware Draft

Software Steve/Game Drafts

Game/Promotional Material Drafts

Poster Drafts

Poster/TV Advertisement Drafts

Escape Room Drafts
Solutions & Results
Our ideas ended up in the rotation of the Simcia's material as a concept for them to use and we were even able to get a direct review and post-project feedback from the client at the end. The guidance of our professor and the client helped us strengthen our designs even further and established a dynamic that emulated real world experiences. By working on this with another one of my peers, I was able to learn what it was like collaborating with a co-worker on a project and communicating with a client to meet their needs. The knowledge I gained from this time helped me in later classes and also with my internships.

Software Steve Concept

Software Steve Water Bottle

Mister Malware Concept

Mister Malware Water Bottle

Software Steve Promotional Mousepad

Software Steve Commercial

Software Steve Promotional Poster

The Battle for Safe Internet Online Game Concept

The Battle for Safe Internet Online Game Concept

The Battle for Safe Internet Online Game Concept
